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News

Volume 85 (Fall 2013 - Spring 2014)

First NJ Students to take PRSA Certificate Test

PRSA_colorThree University communication students will be the first in New Jersey to take the Certificate in Principles of Public Relations test through the University Accreditation Board (UAB).

Killian Ferdine, Jessica Rinaldi and Brittany Bogdan, all senior communication majors, will take the test.

Kristine Simoes, a specialist professor of communication and the President of the Public Relations Society of America New Jersey section (PRSA NJ), said that she has been telling her public relations students about the certificate and the three girls wanted to take advantage of the opportunity.

"This certificate enables these emerging professionals a more competitive edge in the job market," said Simoes.

Simoes and Mary Harris, a specialist professor of communication, faculty members from Seton Hall University, Dr. Kathleen Donohue Rennie and a PRSA member have been preparing the three students for the test.

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HERO Night for Designated Drivers Held at Local Business

John-ElliotThe University's HERO Campaign Committee hosted their 5th annual event at Jack's Goal Line Stand on Thursday, April 17 to raise awareness about the need for sober drivers.

Gary Mejia, a designated driver and recipient of the HERO Campaign award in 2011, said it is important to make people conscious of the effects of drinking and driving, and what they can do to prevent it.

"The group is important because it raises awareness for a serious issue, which is drinking and driving, especially on college campuses where drinking is a part of the culture," Mejia said. "The more people that can get involved, the better the message can be transmitted."

During the event, members of the HERO Campaign asked guests to sign a pledge stating that they would not drink and drive. If participants signed, they were given a free slice of pizza from Jack's. The group also handed out wristbands, stickers, t-shirts and cab vouchers as prizes for games like skee ball.

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Household Rat Poison Linked to Wildlife Deaths

The mountain lion known as P-22 looked majestic just a few months ago in a trail-camera photo shot against the backdrop of the Hollywood sign.

But when a remote camera in Griffith Park captured an image of the puma more recently, it showed a thinner and mangy animal. Scientists sedated him and drew blood samples. They found evidence of exposure to rat poisons.

Now, researchers say they suspect a link between the poisons and the mange, a parasitic skin disease that causes crusting and skin lesions and has contributed to the deaths of scores of bobcats and coyotes. A National Park Service biologist applied a topical treatment for mange and injected Vitamin K to offset the effects of poisoning.

The condition of California's famous cougar is likely to intensify the debate over the use of rat poisons in areas of the state where urban living collides with nature.

Nearly 20 municipalities throughout California, including San Francisco, Calabasas and Malibu, have passed resolutions urging residents not to purchase and businesses not to sell "second-generation" anticoagulant rodenticides, said Jonathan Evans, a staff attorney with the Center for Biological Diversity, a nonprofit group based in San Francisco. P-22 was afflicted by two older "first-generation" rat poisons, which he probably ingested by eating other wildlife.

The maker of d-CON, a leading rat poison, is fighting efforts to ban sales of its product to consumers, arguing that it is safe when properly used. The company contends that by eliminating consumer access to one type of effective, affordable rodent control, California runs the risk of increasing the use of alternative products that contain powerful _ and potentially more harmful _ neurotoxins.

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Free Vegan Advocacy Presentation with Jon Camp

West Long Branch, NJ - The volunteers at the Monmouth Area Vegetarian Society (MAVS) are hosting a free vegan potluck followed by a presentation by Jon Camp from Vegan Outreach. Jon Camp is the Director of Outreach at Vegan Outreach, which is a nonprofit organization working to expose and end the cruelty of animals through the distribution of animal cruelty information. The event will take place in the Monmouth University Magill Commons Club Dining Room on Sunday, April 27 at 1 pm. The event is free and open to the public.

Camp is known for "leafleting" or handing out pamphlets about veganism and animal cruelty to college students; he recently handed out his millionth pamphlet. Camp has traveled to numerous colleges across America reaching close to one million students. During his vegan outreach discussion on April 27, Camp will explain why vegan advocacy has a large return on investment that saves many suffering animals per dollar donated.

Camp plans to discuss, "...why it's important that we focus our attention on the plight of farmed animals, the increasing receptivity that we're seeing in regards to vegan eating and farm animal issues, how to do outreach in a manner that's going to win hearts and mind, and effective vegan philanthropy."

Individuals who wish to attend the presentation and potluck are encouraged to contribute a vegan dish. Anyone interested in attending can RSVP by emailing Mary Harris at mcharris@monmouth.edu. To learn more about MAVS, please visit www.monmouth.edu/wellness/MAVS.asp.

The Monmouth Area Vegetarian Society (MAVS) is a non-profit, non-sectarian educational organization. MAVS promotes healthy lifestyle & diet options and compassionate living. The organization also provides numerous educational resources to inform the public about the advantages of vegetarian diets.

A New President, a New Era at MU

inauguration_brown_1Paul R. Brown was officially inaugurated as the 8th University president during a ceremony that took place on the steps of Wilson Hall on Thursday, April 10. The inauguration has been anticipated by members of the University since the president's appointment in August, 2013.

According to Brown, higher education is more than a job, it is his calling. "Those of us who follow this calling know that the real value of higher education is measured not simply by the rate of employment of our students six months after graduation; rather, it is about preparing them to think in critical and creative ways for the rest of their lives," Brown said during his inauguration speech.

The inauguration took place months after his appointment because the president needed time to settle in, meet a wide range of constituencies and plan the ideal inauguration, Mary Anne Nagy, Vice President of Student Life and Leadership Engagement, said.

"It is not unusual for an inauguration to take place six to eight months into a president's tenure," she said.

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The University Remembers the Loss of Chris Mejia

Over $2,000 was Raised at the Heart of a Lion Walk on April 13


mejia-attendentsUniversity students and supporters walked to honor the loss of former student, Christopher Mejia at the Heart of a Lion walk on Sunday, April 13.

Mejia's life was taken on Friday, Dec. 14, 2012, when he attempted to cross the intersection of Monmouth Road and Route 36 and was hit by a vehicle at about 10:40 AM. Mejia, who was 23-years-old at the time, was taken to Jersey Shore Medical Center in Neptune, NJ, where he died the following Monday, according to a NJ.com article.

Christopher Mejia's sister, Amanda Mejia, commented on the dedication that students expressed in creating the walk for her brother. "Chris was really into the fit life so the walk was a good idea," said Amanda Mejia. "It's really great to see a lot of people come out for my brother. It gives my mom support."

Christopher Mejia was a brother of the Sigma Pi Fraternity and nine other Greek life organizations that attended to support him.

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EPA Underestimates Methane Released at Drilling Sites

natural_gas_drillingDrilling at several natural gas wells in southwestern Pennsylvania released methane into the atmosphere at rates that were 100 to 1,000 times higher than federal regulators had estimated, new research shows.

Using a plane equipped to measure greenhouse gas emissions in the air, scientists found that drilling activities at seven well pads in the Marcellus Shale Formation emitted 34 grams of methane per second, on average. The Environmental Protection Agency (EPA) has estimated that such drilling releases between 0.04 grams and 0.30 grams of methane per second.

A study in the Proceedings of the National Academy of Sciences adds to a growing body of research suggesting that the EPA is seriously underestimating methane emissions from oil and gas operations. The agency is expected to issue its analysis of methane emissions from the oil and gas sector soon, which will give outside experts a chance to assess how well regulators understand the problem.

Carbon dioxide released by the combustion of fossil fuels is the biggest contributor to climate change, but methane - the chief component of natural gas - is 20 to 30 times more potent when it comes to trapping heat in the atmosphere. Methane emissions make up nine percent of the country's greenhouse gas emissions and are on track to increase, according to the White House.

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The Leon Hess Business School Ranks as one of the US News & World Report’s Top Master’s Programs

top_masters_programsThe University's Leon Hess Business School was recently ranked as one of the U.S. News & World Report's Best Graduate Schools this year.

Its part-time Master of Business Administration program (MBA), which offers tracks in accounting, finance, and real estate, as well as a concentration in healthcare management, made its way to the national list, coming in at 208 out of the 282 ranked colleges.

To be considered for the list, the Leon Hess Business School had to meet the criteria of being internationally accredited by the Association to Advance Collegiate Schools of Business International. The business school is ranked among the top five percent of business schools accredited.

"I am thrilled that our MBA program was recognized with this honor," Don Moliver, Dean of the Leon Hess Business School, said in a 2014 press release. "The ranking is a direct reflection of the commitment of our faculty, staff and alumni. Our personalized education for busy professionals prepares graduates to compete and prosper in today's global marketplace."

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The Use of Citizen Journalism Increases Worldwide

Citizen-JournalismThe increase of technology and access to the internet across the globe has given citizens the ability to act as citizen journalists, capturing and sharing incidents with the general public that may have never been reported otherwise.

Citizen journalism is the act of ordinary people risking their lives to document events and actions using audios and visuals to report world events that may not have been known, Dr. Eleanor Novek, associate communication professor, said.

Novek's Newswriting class discussed the use of citizen journalism worldwide during a panel presentation in the Global Understanding Convention. The class focused on citizen journalism in Ukraine, Pakistan, Iraq, Russia, Venezuela, America and Syria.

In Iraq there have been 14 media workers killed in the past six months, which is double the average amount of media workers killed in Iraq each year, Lexis Davenport, a senior communication major, said. Iraq faces many issues regarding unnecessary violence, and when journalists try to report this information many are threatened, jailed or killed.

To allow the public the opportunity to comprehend the amount of violence that the Iraqi people face each day a website titled, the Iraqi Body Count was created. The website, which was created after the 2003 military intervention is a compilation of reports from every day people living in Iraq, Davenport said.

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Employers Scrutinize Students’ Social Media Presence

social_mediaWork experience, skills and references are not the only factors employers consider while interviewing potential employees. A recent study found that the social media accounts of potential employees are also being scrutinized and, in some cases, costing interviewees the job.

A 2013 survey was completed by JobVite, an applicant tracking system that works for companies such as E-Harmony, Spotify and Starbucks on social media during the hiring process. According to the survey, 93 percent of job recruiters surveyed are likely to look at a candidate's social media accounts, and 78 percent of the recruiters have hired through social networking websites, which is a 20 percent increase from 2010. The study also found that of the participating job recruiters, 42 percent reconsidered hiring a potential candidate based on the content on their social media accounts.

Facebook users hit a record number of 1.3 billion in 2013; 56 million between the ages of 35 and 54, and 42 million between the ages of 18 and 24. Even though the numbers show that Facebook has less youthful users, it can still affect college students while they are job hunting.

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Shadow PR Firm/PRSSA Dance-a-thon Raises Over $10,000

PRSSA_dance1The University's Shadow PR Firm and Public Relations Student Society of America (PRSSA) chapter raised over $10,000 for The Valerie Fund, a not-for-profit organization that supports children with cancer and rare blood disorders, during their first inaugural Monmouth Hawks Dance Together event.

The event took place on Friday, April 4 at 6 pm in Anacon Hall. A total of 185 students and faculty members attended the event in support of The Valerie Fund Children's Center for Cancer of The Unterberg Children's Hospital at Monmouth Medical Center.

Kelly Brockett, Co-President of Shadow PR/PRSSA, said she could not have been happier with the turnout of the event. "If you had told (Co-President) Kristi Silver and I a week ago that we would reach our goal of $10,000, and that about 200 people would attend our event, we would not have believed you."

Brockett said the event has been in the works since May 2013. To prepare for the event, members of Shadow PR/PRSSA combined efforts with students from Dr. Sheila McAllister's PR Campaigns and Event Planning classes to make the event possible.

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Contact Information

CAMPUS LOCATION
The Outlook
Jules L. Plangere Jr. Center for Communication
and Instructional Technology (CCIT)
Room 260, 2nd floor

MAILING ADDRESS
The Outlook
Monmouth University
400 Cedar Ave, West Long Branch, New Jersey
07764

Phone: (732) 571-3481 | Fax: (732) 263-5151
Email: outlook@monmouth.edu